Bethlehem and I have been getting a ton of questions about what we have been doing lately.

Let us start with, kids are the most time consuming blessings one could ever hope to have.

Next, simply put, we have quadrupled our users across 5 sites with Facebook Application testing. What does that equate to in real viewers?
5 x 1000 x 52 = 260,000 new user accounts in 1 year if only a thousand new users join a site per week,
while there have been reports of the Likeness app. gaining just under 7,000 users an HOUR.

Where does that start to bring in money?

Depends on the products on the sites.